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Over 65,000* TrySumers
in 20 countries
and growing

Shoppers try so you know what they’ll buy. It's called Tryvertising!
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Trysumer research across multiple products and offerings.

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Real-time online Trysumer feedback helps you make better decisions.
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Creative services transform research into results.

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Latest Press

United States
MSNBC
MSNBC
KFMB
KFMB, San Diego
Europe
Trendwatching.com
Trendwatching.com
Asia
The Marketing Research Industry Online
The Marketing Research Industry Online
More press coverage

Tryvertising: The New Advertising

Tryvertising by Sample U gives shoppers (now called Trysumers) the ability to try your product or service before they buy–giving you their evaluations and building brand loyalty at the same time. Trysumers recommend your products to friends through their social networks and increase your sales virally.

Let Them Try So You Know What They’ll Buy

Sample U TryStores put your products and advertising concepts in the hands of Trysumers so you can understand their likes, dislikes and opinions. It’s called Tryvertising. Consumers try so you know what they’ll buy. Then, they spread the word through their social networks.

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Focus groups are out. Tryvertising™ is in!

TryLabs create a more intensive consumer interaction with your products, guided by a  Sample U facilitator. TryLabs give you the ability to conduct competitive analysis in a realistic shopping environment and test multiple product offerings.

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Trysumers online give real-time evaluations of products and campaigns

Sample U Trysumers respond to our online surveys and evaluate your products, price and marketing/advertising creatives–enabling you to make the right decisions before you spend manufacturing and media dollars.

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Creative services transform research into results

Sample U offers creative services for clients that need help applying research findings to their marketing and sales efforts. The award-winning TryServices creative team contains experts in the fields of branding, marketing and advertising with experience developing global brands. The TryServices team can help implement Trysumer feedback and improve your brand image.

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* This number reflects the number of TrySumers registered online and in our TryStore and TryLab locations. This also includes their extension of personal networks.

Testimonials

¨…[through Sample U] we learn what works, what doesn’t work, how we make something better, and what do we do next.¨

Bob Warrington, Senior Research Manager
Intuit

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Whitepapers

Tryvertising - A New Marketing Mindset

Wendy V. Chung, Ph.D., Marshall Goldsmith School of Management
Alliant International University

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